Onboarding form · Bullshxrk

01

Your offer

5 min

This is the foundation for every script. We lead with your best-selling service and the thing that sets you apart.

What does your team do?

Be as detailed as you can. This is what the scripts are built on.

What's your best-selling service?

We lead with this in outreach.

What makes you different from other agencies in your niche?

This becomes a key selling point in scripts.

Core proposal or pitch deck Optional

Helps us match your offer, pricing and positioning.

02

Clients and case studies

4 min

Names a lead already recognises make them think "you worked with them?". Setters reference them in live conversations.

Notable past and current clients

Client list spreadsheet Optional

Set the link so anyone with it can view. We use it in conversations and for lead scraping.

Your strongest case studies

Projects prospects will already know, with the key result we can quote.

03

Who we target

3 min

This sets the ICP. Your no-go list and past contacts load into our system, so nobody you already know gets a cold message.

Who should we book calls with?

Niches to target

Pick as many as you like.

Companies or people we must not contact Optional

Leads you've already contacted Optional Drop a file or choose itCSV or Excel, up to 25 MB each. Loaded into our system to stop duplicate outreach.

04

Booking and accounts

2 min

Leads book straight onto your calendar. Your agency and founder accounts reach further than new ones, and a senior name on Telegram reads as credible.

Your Calendly link

We send this to leads to book the call.

Do you have extra X accounts for outreach?

YesNo

Ideally the agency account and the founder's personal account.

Do you have LinkedIn accounts we can use?

YesNo

A founder or personal profile is best. LinkedIn is often our main B2B channel, alongside Telegram and X.

Never put passwords in this form or in chat. Odin sets up account access with you on a call.

Names on your Telegram accounts

Use my nameRandom namesDoesn't matter

We recommend someone senior, like the founder or CEO. It reads as more credible to leads.

Telegram profile picture Optional Drop a photo or choose itIdeally your own profile picture.

05

Messaging

1 min

So we sound like you already do. Skip it if you don't have anything yet: we write the first scripts with you in week one.

Scripts, tone-of-voice guides or templates Optional Drop files or choose themUp to 20 files, 25 MB each.

Everything we need
to start your pipeline.

Your offer

Clients and case studies

Who we target

Booking and accounts

Messaging

Thank you. Your ICP session is next.

Everything we needto start your pipeline.

Your offer

Clients and case studies

Who we target

Booking and accounts

Messaging

Thank you. Your ICP session is next.

Everything we need
to start your pipeline.